mARKETING

Social Media Strategies

Blogs, Twitter, Facebook, Linked In. If you’re not part of the conversation, you may be missing an opportunity. The world is talking. We can help guide you through the myriad of social networks and build a strategy that makes sense for your company and keeps you in the loop. 

E-Marketing

Blogs, Twitter, Facebook, Linked In. If you’re not part of the conversation, you may be missing an opportunity. The world is talking. We can help guide you through the myriad of social networks and build a strategy that makes sense for your company and keeps you in the loop. 

Search Engine Marketing

Many companies invest substantially in a new website only to be lost online. Rankings matter in the overall performance of your website. It is critical to your website’s success to balance your website investment with an equivalent investment in Search Engine Optimisation/Search Engine Marketing (SEO/SEM). 

FRED has a specialized e-commerce team that are totally focused on building and maintaining an effective online presence. Our services include Organic SEO, Keyword, Pay Per Click and Ongoing Site Performance Management.

Print and Radio Advertising

Even with the countless options available these days, a traditional print or radio ad still represents a valuable tool in your marketing programme. Depending upon the type of business and your product offer, a well-crafted ad placed consistently in the right publication or on the right station, is an effective way to generate leads, sell products and services and help build brand awareness in a very competitive world.

Direct Mail Marketing

There’s more to direct mail than simply creating a clever card and dropping it in the post. It’s about the database, the offer, the call to action, how creatively you deliver the message, and most importantly, tracking the response. We can help deliver a direct mail program that works for you and your business.

Point of Sale Material

Still waiting for the paperless society? Don’t hold your breath! Businesses still like print and how you present your offer is critical. We can design professional brochures, catalogues, posters, company portfolios, packaging and the many other formats for message delivery in printed form. 

Partnership Marketing

Partnership marketing is the linking of two or more brands to create stronger return on investment. A well developed, strategically sound partnership marketing plan can deliver increased brand awareness, improved brand perception, cost-effective opportunities for business growth and access to new distribution channels. With our network of partners, we can provide effective partnership marketing solutions that maximize your marketing channels as well as deliver added-value to your customers.